The holiday season is the time where everyone is expected to spend money, especially for those in the New York City area. Whether it’s for your family or yourself, the best deals are usually around this time. From a marketing standpoint, it’s important to highlight your product and services during this time to take advantage of this buying atmosphere.
Many people use social media to find out the best deals and offers quickly. Twitter is one of the fastest sources of news. With millions of statuses shared by the minute, this is the way to go to get quick feedback. Unlike Facebook, Twitter was made for statuses. People are not going to be annoyed that you are constantly posting things. What’s also great about Twitter is that you can also include images and links as well. In the mere 180 characters, you must grasp the readers attention and lure them towards a call-to-action.
It’s important to understand the flexibility and advantages of using social media. Since Twitter is such a fast-paced environment, you can also allow limited time sales offers to ensure people quickly buy your product. Limiting time gives them less of a chance to think as they want to seize the opportunity before it passes. Provide the links and images necessary in your statuses so they can easily see your product and know where to go from there to purchase.
Don’t forget to give special offers to those who follow you as well. This makes them feel important; like they are getting something exclusive for being a follower. It’s a simple “thank you” to those who support you and also another selling tactic.
Don’t miss out on all of these quick and easy tactics to get your final holiday sales in! Take advantage of Twitter as a social media network and a marketing tool that leads straight to your site’s shopping cart. The holidays are the #1 time of year where everyone shops and you don’t want to miss out on any of those opportunities to gain prospects!