Tag Archives: content

The 8 C’s of Social Commerce

Posted on March 30, 2017 by Travis

Social Commerce Four years ago, VWM published a blog on the 6 C’s of Social Commerce. Back then, it was a more relevant topic to write about because there were fewer aspects of e-commerce for marke … Continue reading →

Actionable Social Media Marketing Tips for 2014

Posted on January 09, 2014 by vanwestmedia

It's 2014 and everyone is involved in social media in one way or another. Whether it's for personal or professional reasons, almost everyone has a Facebook or a LinkedIn account. It's important to und … Continue reading →

Social Media Content Distribution and Its Benefits

Posted on December 24, 2013 by vanwestmedia

With a vast market in the New York area, not only is it important to understand the type of content you are providing for your audience, but you need to analyze where you are presenting it as well. So … Continue reading →

How to Add Value to Your Content

Posted on December 12, 2013 by vanwestmedia

Curating content cannot be automated. You need to make sure you have valuable content to capture your audience and maintain their interest for the long run. By converting valuable information into suf … Continue reading →

The Types of Content You Need For Social Media

Posted on December 05, 2013 by vanwestmedia

The success of your social media networks highly depends on the content you present to your audience. It's important to understand what kind of content is the most effective in order to gain the most … Continue reading →

The 6 Cs of Social Commerce

Posted on July 22, 2013 by vanwestmedia

Social commerce is making a boom in this industry. First, there were the three Cs of e-commerce. Then, social media made its way into the e-commerce system and an additional three Cs were added to the … Continue reading →

E-mail Segmentation

Posted on February 18, 2013 by vanwestmedia

Customers like feeling special, like they are getting something different and better than everyone else in the world. It's because of this that companies have steered towards personalized email, using … Continue reading →

Content Marketing Formula of 70/20/10

Posted on February 13, 2013 by vanwestmedia

The 70/20/10 model is common through business in an educational sense with the curriculum and in the innovative sense with business management. This same model should be used through marketing as well … Continue reading →