Tag Archives: advocacy

E-mail Segmentation

Posted on February 18, 2013 by vanwestmedia

Customers like feeling special, like they are getting something different and better than everyone else in the world. It's because of this that companies have steered towards personalized email, using … Continue reading →

Digital vs. Traditional Marketing

Posted on February 01, 2013 by vanwestmedia

Similar to other fields, the marketing world has traditionalists and progressive people. The conservative group believe the digital world to be similar to that of the old marketing ways just with diff … Continue reading →