Category Archives: Marketing

SMX East – quick notes from the cheap seats

Posted on November 21, 2019 by superadmin

Sometimes good software does bad things. Today I was reminded how important the very first piece of software is – the human brain. Programs and tools make a lot of things faster, but sometimes we fo … Continue reading →

7 Easy Steps to Check Your Website Findability in 15 minutes

Posted on July 24, 2019 by superadmin

You spend hours silently reading and judging other people’s websites – but what about your own? Often times our own sites are the last ones we look at and judge critically. Below are 7 easy steps … Continue reading →

Posted in Marketing, Search Engine Optimization

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Local Business Marketing- Google My Business

Posted on February 21, 2019 by superadmin

An easy way to improve your local business presence online is right at your fingertips and it's free - Claim and verify your Google My Business (GMB) listing. Read through our tips below then claim y … Continue reading →

Posted in Marketing, Search Engine Optimization

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Half of search results pages using mobile-first indexing

Posted on January 31, 2019 by superadmin

Google is now using mobile-first indexing for over half of all web pages. Websites that aren't designed with mobile devices in mind should plan for this. This post explains more about what this means … Continue reading →

Search Console, Analytics and Tag Manager Overview

Posted on September 01, 2018 by superadmin

Three of the most common free tools we use on websites are Google Analytics, Google Search Console and Google Tag Manager. We wrote the post below to help familiarize clients, but it should be useful … Continue reading →

Posted in Business Website, Marketing, Tech, Web Design

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Welcome Ryan to Our Sales and Marketing Team

Posted on September 26, 2017 by Travis

We've been super busy designing and launching some new and exciting websites. But we wanted to take a moment to welcome a new addition to the Van West Media team! To introduce you to Ryan, we thou … Continue reading →

Posted in Company Culture, Marketing

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What An African Safari Taught Me About Digital Marketing

Posted on April 28, 2017 by Travis

Written by our Strategy Director, Peter Hegener. In late March, after an extremely busy Winter of digital marketing at Van West Media that included the launch of some major websites (Flos, SSRGA, C … Continue reading →

The 8 C’s of Social Commerce

Posted on March 30, 2017 by Travis

Social Commerce Four years ago, VWM published a blog on the 6 C’s of Social Commerce. Back then, it was a more relevant topic to write about because there were fewer aspects of e-commerce for marke … Continue reading →